illustrator based in London but originates from the west
midlands. Since he graduated from Portsmouth with a BA
Hons degree in illustration he has took up a career in the
image making, graphic design, animation and art direction including a 7 year stint as lead designer at Abbey Road
Studios. Over the last then years the illustration has taken up
most of his life and he has worked a large number of projects
with a number of clients in advertising, book covers and work
for magazines and newspapers.
Andy Potts uses hand made designs combined with digital
designs which creates these interesting creative pieces. For
my final outcomes I have I am going to be using hand made
designs combined with digital designs which is linked to Andy
Potts' work. The top image is base on London City which
includes Landmarks and things you would see around
London. I like the way he has overlapped the images and
made it look crowded which reflects London as it is a crowded
place. He has used Landmarks such as the London Eye and
London Bridge which straight brings your mind to think of London.
Andy Potts has used the colours of the British Flag which are
red, blue and white. This piece has inspired to use this
technique for my own personal project.
The next image is based on the travelling around London as you can see people on bikes, the London Underground sign and also a Bike lane that forms into a heart. I admire the way Andy Potts has used silhouettes of people in different colours which also looks like they are coming out of the image. The piece looks very lively and exciting which makes it look like there is a lot going on in London and the artwork. The trees could represent London being an eco friendly environment and also bikes don't give off any bad fumes or pollution.
The colours are bright and eye catching in this image and they fade into each other which is a very interesting effect. This piece inspires me a lot and I will be basing my work around this technique and design.
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